Save Consistently. Receive a Lump Sum. Your Family Protected Throughout.
The ICEA Lion Endowment Assurance With Profits — disciplined savings that grow with annual bonuses, backed by life cover from day one.
Save toward any goal — a home, a business, school fees, or simply a financial cushion. Receive it all tax-free at the end.
How Does It Work?
Think of it like a savings account — but one that also protects your family, earns bonuses every year, and pays you everything tax-free at the end.
You choose a goal. You choose a term — anywhere from 10 to 25 years. You save regularly. At the end, you receive a lump sum that includes everything you saved, plus the bonuses ICEA Lion added along the way.
You Save Regularly
Monthly, quarterly, or annually — you choose the schedule that fits your life and income.
Your Savings Earn Bonuses
Every year, ICEA Lion adds a bonus to your policy based on fund performance. Once added, that bonus stays — forever.
You Receive It All Tax-Free
At the end of your term, you receive your full savings plus all the bonuses in one tax-free lump sum.
📌 Good to know: The guaranteed amount is your estimated Sum Assured (the guaranteed amount your family receives) — the foundation of your policy. The bonuses that grow on top are based on ICEA Lion's investment performance. They have been paid consistently for decades — but they are not a contractual promise. We always show them separately so you know what is certain and what is projected.
Understanding Your Policy's Growth
Two types of bonus. Both work in your favour.
The Annual Bonus
Added every year. Locked in forever.
Every year, ICEA Lion reviews how their investments performed and declares an annual bonus. This gets added directly to your policy's value.
The important thing: once added, this bonus cannot be removed. It is yours — even if markets have a bad year later on.
Over 15 or 20 years, these annual bonuses compound significantly on top of your original savings.
Based on historical rates — not guaranteed. But declared every year for decades.
The Final Bonus
A reward for staying the full term.
When your policy reaches its full term — not before — ICEA Lion adds one final bonus on top of everything else.
This terminal bonus is ICEA Lion's way of rewarding you for your commitment and discipline over the years.
It is not declared in advance — it is confirmed at maturity. But it has historically been a meaningful addition to the final payout.
Not guaranteed — only applies at full maturity. Another reason to stay the full term.
Together, these two bonuses are why the Endowment With Profits typically pays out significantly more than the total you saved. Your money does not just sit — it grows, year after year, with ICEA Lion's investment expertise behind it.
Everything This Plan Does for You
Your Family Is Protected Immediately
The moment your first payment is made and the policy is active, your nominated family members are covered for the full guaranteed amount. No waiting period. Full cover, right away.
Everything Paid Tax-Free at Maturity
Your savings. Your annual bonuses. Your final bonus. All of it — paid to you in one lump sum at the end, completely tax-free. No deductions. The full amount is yours.
15% Back on Your Monthly Contributions
The government gives you 15% tax relief on this policy every month. Pay KES 10,000/month? You save approximately KES 1,500 in taxes every month. Over 15 years that is KES 270,000 saved in tax — just for saving for yourself.
Reduce Payments When Life Gets Difficult
Income dropped? No need to cancel your plan. You can reduce your monthly contribution temporarily and increase it again when things improve. Your policy stays alive and your family stays covered.
One Contribution Break Allowed
Struggling to continue? You can pause your contributions once during the full policy term and restart later — with no penalty charges from ICEA Lion. No other insurer in Kenya offers this without a fee.
Borrow From Your Own Savings After 3 Years
After 36 months of consistent contributions, your policy has built up value. You can borrow against it in an emergency — without surrendering the policy. Your plan stays active. Your family stays covered.
Add Extra Protection Anytime
Boost your policy with optional add-ons at low cost: - Cover for total disability - Extra payout for accidental causes - Support for critical illness diagnosis - Funeral benefit for your family Each one adds meaningful protection for a small additional amount.
Automatic Safety Net After 3 Years
Missed 3 payments? After 3 years of contributions, ICEA Lion can automatically keep your policy alive using your accumulated value as a loan. Honest note: this loan is deducted from your final payout — so always try to resume payments rather than relying on this. But it is there if you need it.
One Thing Worth Knowing Before You Start
This plan is designed for the long term — 10 to 25 years. That is its greatest strength and its one limitation.
If you need to exit before the full term is complete, especially in the first few years, the amount you receive back may be less than the total you contributed.
This happens because your money is invested in long-term financial instruments, and early exits involve unwinding those investments.
This is not hidden information or a trick — it is simply the honest nature of a long-term savings commitment.
If there is any chance you will need this money before the term ends, speak with Harrington first. There may be a more suitable product for your situation.
If you can commit — this plan rewards that commitment very generously.
A Real Example
Grace is 38 years old. She has a goal: a financial cushion of at least KES 2 million in 15 years — for whatever life brings.
She starts an ICEA Lion Endowment With Profits plan contributing KES 10,000/month.
Here is how her plan grows:
Grace's family is covered for the full estimated Sum Assured from day one.
*Actual Sum Assured calculated by ICEA Lion — this is an illustration only.
These figures are projections based on historical bonus rates. Actual bonuses vary year to year. The Sum Assured is the guaranteed foundation — everything above it is projected but realistic based on ICEA Lion's track record. Harrington will generate a precise illustration for your exact situation.
Build Your Endowment Plan
Tell us your goal — we show you what it builds.
Step 1 of 5
What are you saving toward?
Choose your main goal — you can always have more than one
Why Not Just Save in the Bank?
A fair question — here is an honest answer.
| Feature | Endowment With Profits | Bank Savings |
|---|---|---|
| Life cover included | ✅ Full amount, day one | ❌ None |
| Tax relief on contributions | ✅ 15% monthly | ❌ None |
| Tax-free payout at maturity | ✅ Yes | ❌ Interest taxed |
| Annual bonuses | ✅ Added every year | ❌ Fixed rate only |
| Final bonus | ✅ At maturity | ❌ No |
| Disciplined saving | ✅ Structured | ❌ Easy to withdraw |
| Borrow against savings | ✅ From year 3 | ✅ Overdraft |
| Early exit | ⚠️ May lose money | ✅ Anytime |
| Best suited for | Specific long-term goal + protection | Flexible or short-term |
The bank wins on flexibility. The Endowment wins on growth, protection, and tax efficiency. If you have a goal that is 10 or more years away and you want your family protected while you save — the Endowment With Profits is built exactly for that.
Questions People Ask
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Book Free Consultation
Speak with Harrington directly to map out your personalized financial plan.
Ready to Turn Your Savings Into Something Significant?
The Endowment With Profits works best when it is tailored precisely to you — your goal, your timeline, your budget.
Harrington will generate an official ICEA Lion illustration showing your exact Sum Assured and projected bonuses — not an estimate, the real numbers.
Takes 20 minutes. Free. No pressure to decide anything.